Privacy Policy
This policy explains how True Pattern handles assessment data, browsing activity, and contact details. True Pattern is operated by Moji Technologies Ltd.
Data controller
The data controller is Moji Technologies Ltd.
Company number: 17181491. Registered office: 66 Paul Street, London, England, United Kingdom, EC2A 4NA. Registered in England and Wales.
Contact email: support@true-pattern.com.
What we collect
Free assessment responses are kept in browser session storage so the current result can be calculated. They are not sent to a server by the current implementation.
If you accept analytics cookies, Google Analytics receives page-view and funnel-event data such as campaign parameters, assessment page visited, assessment starts, preview views, paid CTA clicks, checkout starts, purchase-completion events, and external social-profile clicks.
Analytics events use assessment identifiers, page paths, CTA locations, product identifiers, and campaign attribution where available. They do not include assessment answers, scores, result text, names, email addresses, or payment details.
Cloudflare Web Analytics may collect privacy-preserving page-performance metrics when enabled for the site. Cloudflare states that this service does not collect or use visitors' personal data.
Plan selection, assessment metadata, anonymous purchase-session records, completed-transaction references, and entitlement records are used to launch checkout and unlock the matching paid report or action-plan product.
Payment, billing, tax, and invoice information is processed securely by Paddle as merchant of record. We do not store raw card details in this app.
If you contact us directly, we may receive the email address or contact details you choose to provide.
How we use it
Assessment responses are used to render the preview, report, action-plan, and recommendation experience in the active browser session.
Where you consent, analytics data is used to understand traffic sources, assessment-funnel performance, and whether marketing campaigns lead to meaningful site actions.
Cloudflare Web Analytics is used for aggregate page-performance monitoring when enabled.
Paddle transaction metadata, anonymous purchase-session records, and entitlement records are used to verify that a premium product request matches a successful purchase in the originating browser context.
This implementation does not include account creation, long-term server-side report storage, or advertising pixels.
Your rights
You can clear session-stored assessment answers by closing the browser tab or clearing site data in your browser.
You can refuse analytics cookies in the cookie banner. If you later clear site data, the site will ask for your cookie choice again.
If you submit contact details, you may request correction or deletion by contacting the business directly.
For billing-data requests tied to a Paddle transaction, we may need to coordinate with Paddle because it is the merchant of record for the purchase.